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A roadside billboard photographed outdoors against a dusty ground and a grey wall. The main panel shows a smiling man in a cream turban and dark ornate embroidered garment with a white stole, on the left side, with a blue bird logo at top. Large Tamil headline text reads Nithyananda, Dhyana Peedam, Namakkal, followed by ashram related Tamil wording and a list of meditation benefits on the right. A red arrow marked 1 km points right. A printed caption in the lower left reads Paramahamsa Sri Nithyananda.