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A man with long dark hair, wearing an orange saffron robe, a long gold-beaded necklace and bare feet, sits cross-legged on a large white rounded throne-style chair on a stage. He gestures with raised hands while speaking into a microphone on a stand. Behind him a yellow backdrop reads LAUNCH OF in large dark blue letters, with a partly visible sign below. A floral arrangement with white and red flowers sits on a stand at right beside a cooler unit, and a table on the left holds water bottles and a framed picture. Audience heads are visible at the bottom edge. Appearance-based candidate: a person, seated in the central role of the event.