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A roadside billboard advertising the Chengam Dhyanapeetam branch, with a large portrait on the left of a smiling man in an orange-red saffron robe and red turban, seated and holding a rudraksha mala, labelled as Paramahamsa Nithyananda. In front of the billboard, a man in a white shirt and white trousers holds the hand of a small boy in a grey shirt and trousers. A white TATA SUMO SUV, a motorbike, a roadside stall and a passing orange truck stand nearby under trees.