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Outdoor event with a dense crowd in front of a large white backdrop. A sign reads Salem Ashram Kudiyiruppu (Salem Ashram inauguration) with a date of 27-07-2008. A large dark portrait of a man is printed on the backdrop. In the centre, a person in an orange turban and orange robe with white flower garlands sits on a white-and-flower-decorated throne or seat. Many people in white shirts and orange garments stand around, and a camera operator with a video camera stands at right. Women wear saris in orange, green, red and pink, some with flowers in their hair, and several older women are visible in the crowd.