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A street procession on a sunny day in a crowded town lane. A dark grey SUV with a white banner reading NITHYANANDAM across its windscreen moves slowly through the crowd, with a garland of flowers on its bonnet. Men in white shirts and dhotis walk alongside, and uniformed police or attendants in khaki shirts and red caps hold back the crowd. Two saffron-robed monastics walk near the vehicle, one with a shaved head and one with a bare-shouldered orange cloth, and several men wear orange shawls. Shops, signboards and strings of coloured flags line the street, and people watch from upper balconies.